Social media optimization (SMO) is a set of methods for producing publicity through social media, online communities and community websites. For Example Face Book, Twitter and Linkedin came to the top of Social Media web sites. Here People shares their Business ideas and promoting there business. Nowadays social media web sites are playing crucial role in the success of SEO. Methods of SMO include adding RSS feeds, social news buttons, blogging, and incorporating third-party community functionalities like images and videos. Social media optimization is related to search engine marketing, but differs in several ways, primarily the focus on driving traffic from sources other than search engines, though improved search ranking is also a advantage of successful SMO.